Industries
- Retail
- Banking
- Insurance
- Telecom
- Oil and Energy
- Smart Cities
- Utilities
- Defence
- Engineering
- Government
- Manufacturing
- Public Sector
- Health Care
- Automotive
- Infrastructure
- Logistics
Location Analytics
Location Analytics is the science of putting the Where in your business. Whether it is where your customers are or where you need to put your next store – this is a crucial component in your business expansion and decision making process. We help you to put the where in your business.
Marketing
You have a marketing budget to improve your brand visibility and get more customers – how do you know where to spend it? Location based analysis will help in identifying not only the best places to insert ads but will also give you insight on what types of people would likely pass by and hence what your likely ROMI (return on marketing investment) might be.
Supply Chain and Logistics
In todays’ ecommerce driven world, logistics and supply chains are crucial to the success of your business. Whether it is ensuring that items get delivered on time, or having the best coverage in the city or even ensuring business continuity in times of natural catastrophes, Location plays a crucial role.
Non-performing assets
Use geographic patterns to understand your risk profile. Heat maps can help understand where your high risk customers are coming from also enables you to drive entry and exit strategy using location analytics
Performance Monitoring
The profitability of the Bank depends on improving customer services and attracting new customers. The bank branch and ATM is still a key vehicle to achieve both measures. Selecting the right location for your bank branch and ATM is crucial to the growth of your business and the retention of your customers
Sales & Marketing
Planning future growth becomes easier when you know where to open a new branch or where to place a hoarding to maximize visibility for your brand. Location analytics can help banks profile their market giving them an idea where their subscribers are based. Once the customers are mapped, planning marketing and sales content according to their needs becomes easier
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Identify Market to Services Gaps
Using demographic information and geographic location of customers financial institutions can identify the service gaps in a particular area and can launch or find an affiliate/partner to provide the required services
Field Force and Territory Optimization
Mobile Apps are being used widely by organizations for their geographically dispersed field force which enables planning, territory optimization, reporting and sharing, with geo enabled application the field forces reach right customers at the right time and at the right location.










Government
The public sector faces many challenges – globalization, budget cutbacks and increased citizen expectations. We work hand in hand with Government customers across the globe to help them meet those challenges through digital transformation strategies, technology delivery and citizen-led innovation.
Bringing New Thinking to Solve Public Sector Challenges
Digital offers Governments the opportunity to reorganize and rethink the way services are delivered. We draw on our global community of Public Sector experts and our Applied Innovation Exchange – a unique ecosystem of start-ups, accelerators, incubators, strategic technology and business partners – to help customers to introduce new approaches and ideas to service delivery.
Manufacturing
Many of the challenges facing a manufacturer today can be addressed with an IoT enabled business centric eco system. By connecting people, Process, Data, and Things, a manufacturer gains improved operational insight and creates the opportunity to effectively common challenges, many of which have plagued production since the beginning of the industrial revolution.
Cost Control
Reduce Maintenance
Reduce Production waste
Reduce warranty costs and reserves
Reduce Inventory holding
Improve Productivity and Efficiency
Reduce production interruptions
Optimize production line flexibility
Optimize employee productivity
Improve Customer Experience
Provide early warning for quality issues
Maximize asset operational availability
Create addition service offerings and revenue streams
Public sector
The public sector faces many challenges: globalization, budget cutbacks and increased needs. Government agencies are looking to reduce costs and maximize value from investments through technology-led innovations. We leverage our proven global capabilities to positively impact our public sector clients and improve the services they offer their citizens.
Facing Public Sector Challenges Together
We help our public sector clients respond to the challenges in their ever-changing environment by drawing on our leading position by introducing new approaches and ideas to service delivery. Our work with transformation projects that align innovation with business needs for federal, state and local government agencies.
Healthcare
Global Healthcare and life sciences industry is facing unprecedented challenges especially in the area of cost & margin pressures, care delivery, lack of robust discovery pipelines product recalls, increasing regulations and the cost of research and development. These challenges also bring with them significant opportunities which can be explored and leveraged with an IoT enabled ecosystem.
Changing Dynamics
Rising cost of healthcare & sky rocketing R&D cost
Shifting demographics to emerging markets.
Aging population and the need for personalized medication.
Alliances, partnerships, M&A and globalization.
Patient Care & Safety
Need for better disease management.
High average waits time for primary care.
Restrictions on patient readmission.
Need for cost efficient treatment and care delivery.
Quality & Compliance
Quality governance / evolving regulations.
Increasing medical errors impacting millions.
Secure drug supply chain management.
Patient Reported outcome.
Automotive
Automotive companies are looking to improve growth, profitability and shareholder value. We draw on our industry knowledge, collaborative approach and proven global delivery capabilities to help you achieve results quickly.
Delivering Business and Technology Solutions for Automotive Leaders
Our solutions and services focus on key issues across the automotive value chain from suppliers to consumers and are designed to help you compete in today’s challenging environment.